Tag Archives: Users
Synthetic users are making me rethink “imperfect research”
Why I’m reconsidering a principle I’ve believed for years.I’ve always believed that imperfect research is better than no rese...
Are synthetic users (really) the future of UX research?
Human-centered design demands a limited use of AI-generated personas, if at allA big debate among UX researchers is whether t...
If you want to design for underserved users, look at farmers’ markets
The bottom third model, and why your help patterns miss the users who need them mostContinue re...
The users were confident, but wrong. Here’s how to design for that.
How to design around confusing terminology, and users who feel confident about itContinue readi...
Users don’t see your design system
How Gestalt principles power any great design systemContinue reading on UX Collective »
Your users aren’t unmotivated-they have 1 of 4 problems
How to design for advanced features nobody usesContinue reading on UX Collective »
The feature was fine. So why did users keep hiding it?
The retention killer that never shows up in a requirements doc.This image was the consumer-generated collage of the ‘typical ...
What I’ve learned writing for billions of users
Insights from products that grow and grow.A few years ago, after running a complex global product launch, I wrote down everyt...
MSI Announces the PRO MAX Series of Displays, Designed for Mac Users
A Mac user's workspace is defined by precision, but the desktop experience has often felt like a compromise. Not anymore...
Most AI tools make users faster. The best AI tools make users better.
We’ve all lived a version of this story.You start small — asking AI to refine an email. Then something a little harder, like ...